
Co-founder · Brand & Vision
Sameer Shameem
“Build a brand people remember, not simply a store people visit.”
Sameer shapes Velisqa’s direction, identity and long-term vision. His belief is simple: jewellery can feel premium without feeling distant. That thinking runs through everything — from how a collection is edited and photographed to how a parcel feels when it arrives.
For Sameer, Velisqa is not only about selling jewellery. It is about the experience around choosing it, wearing it, gifting it and remembering the moment it was worn.
